BRANDCASTING: Maximum diffusion of your brand by our talented team of Brandcasters, masters of technical programming, social media management, blog authoring, and online press release transmittal.

INTERNET BRAND PENETRATION (IBP): Our unique way of exposing your brand on the Web’s superhighways, streets, and even its alleys. Regardless of which route your consumers take, IBP gets them to pull over for a pit stop, take a look, and share what they’ve seen with other travelers.

NON-ADVERTISING: Marketing strategies that promote the consumer’s voice; not the corporation’s. In effect, brand’s saddle the power of social validation and consumer influence.

NON-ADVERTISING PLATFORMS: Search Engine Optimization, Social Media Outlets, Blogs, and Online Press Releases… all platforms our Brandcasters use to spread information organically throughout the Web.

ORGANIC: The natural growth of your online brand to reach “first-page” rankings on search engines.

SEARCH ENGINE OPTIMIZATION: The tools, tricks, and tactics that our Brandcasters use to achieve “first-page” rankings without having to pay the search engines. It’s how we grow your Web presence organically.

BLOG: A type of Web page authored by one or more bloggers—ordinary people who, through their blogs, become citizen journalists, broadcasting their thoughts and opinions to anyone who’s willing to listen.

INTERNET MARKETING: The ultimate marketing machine for today’s brands. Allows marketers to extend the reach of their campaigns through online tools, providing on-demand information, interactive brand-building experiences, consumer feedback, and more. Never have brands been able to be more connected or in-tune with their customers.

SOCIAL MEDIA MARKETING (SMM): Using Social Media Outlets (SMO) like Facebook, MySpace, Twitter, YouTube, and others to spread relevant messages about your products or services. SMM uses the consumer as a medium, promoting dialogue and shared experiences, which in turn fosters social validation—that priceless stamp of public approval that every brand covets.

RELEVANT: Giving consumers what they want. Discovering their motivations, prompting them to listen to what you have to say, then encouraging them to react by creating, sharing, and influencing.

ONLINE PRESS RELEASES: Let your brand’s voice be heard. Written by topic specialists, these are short, expertly written articles that are spread throughout the Web to a vast network of industry-specific publications.