Marketing in a Virtual World

There was a brief time when simply launching a website was enough to bring in online traffic for businesses. But this was before billions of web pages aggressively competed to win the attention of Internet users.

Search engines such as Google, Yahoo and Bing account for more than 80 percent of web traffic, which is why search engine optimization (SEO) now plays a critical role when it comes to driving traffic to websites.

Besides SEO, businesses are also investing in social media marketing in New York and New Jersey, as well as in other states across the country. A business needs to maintain a presence on such marketing platforms in order to help it connect with customers and patrons in a more direct and personal manner.

When a keyword or phrase is typed in Google, it typically brings up more than 30,000 search results, but visitors rarely go beyond the first two pages. A business must be in top 20 results to be most visible.

Optimization of high ranks such as the Top 20 to 30 calls for lot of hard work, and it takes time to show results. SEO strategists must be patient. In New York and New Jersey Internet marketing firms that have delivered results for SEO and SMO campaigns for their clients should be consulted in order to achieve the best results.

For any Internet marketing campaign, the goal should not only be to get a good rank for the business website. Once your prospective customers reach a page of your website, you also expect them to stay there and not move to a competitor's website after a few minutes. This is why in addition to a good choice of keywords, quality of content is very important for the success of Internet marketing strategies.

At NET we have a team of Brandcasters who are adept and experienced in different aspects of Internet marketing. While working on search engine marketing, we also use analytical tools to gauge and prove the actual results of our work for clients. Contact us for the most affordable and effective Internet marketing campaigns.

 

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