“eMarketer predicts that worldwide users accessing mobile devices from their smart phones will reach 607.5 million by 2013”. That’s not surprising although the numbers are impressive. If you are like me; addicted to technology, actively engaged on social platforms, and interested in doing everything efficiently, you would understand the growth of mobile social media usage.
The following chart (courtesy of emarketer) shows the trend for mobile social media users through 2013.
I agree with emarketer in that mobile + social makes for a powerful combination for marketers who wish to reach their target audiences instantaneously.
And as emarketer shows below, even on Mobile, Facebook, Myspace, Youtube and Twitter are just as popular.
I must admit to accessing Twitter and Facebook from my smart phone occasionally. Although it’s not my preferred method of social networking, yet, I expect that to change as my schedule becomes crazier and if I want to remain connected as I travel for business in 2010.