Archive for February, 2012

Blogging for Social Media Marketing in New Jersey

Friday, February 24th, 2012

Facebook, Twitter and Google Plus are some of the most talked about sites in the online world. You may also be using these for social media marketing in New Jersey. Updates for new product launches, video clippings for advertisements and other news about a business can be subtly posted on these sites. This is an effective form of Internet marketing and has already proved to be quite successful. Small and medium businesses in NJ and NJ can cost efficiently use Facebook marketing to connect with thousands of customers. But did you realize that social media marketing in NJ and NY is not only about advertising through likes of Facebook, Twitter, You Tube and Google Plus? These certainly are effective platforms for posting engaging content – however, you can post more elaborate promotional content for your business.

There are blogging sites including Ads of the World, Blogger, Tech Crunch, Technorati and others that give you adequate space to narrate descriptive stories about your business and industry. Successful social media marketing in New Jersey is possible through such blogging websites. However, your success in generating traffic for your blog depends upon the efficacy of the blogs. You need to ensure that your blog content is interesting, engaging and compels a visitor to read it till the end. A link to your own business website can be included at the end of the blog to direct the readers to your web pages.

A blog need not explicitly refer to your business products and services. It can be a narration about any new discovery, an invention, breaking news, a research or study in your industry. Business blogs for social media marketing in NJ and NY can also pertain to general advantages of products that you deal in or relevant answers to criticism of such products – this however involves ethical strategies and the readers should not feel that you are just trying to push your products for a sale! They need to be convinced about the actual goodness of your business offerings.

Search engine optimization and social media marketing are artistic and scientific domains. To make your social media marketing in New Jersey and New York a smashing success, contact a professional firm today – NET Marketing Consulting Group is a well known New Jersey SEO and SMO company. We offer quality services for social media marketing and SEO in New York and New Jersey regions at most affordable rates

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Traffic Generation for Success of your NYC Internet Marketing Campaign

Thursday, February 23rd, 2012

In the recent years, competition to attract target audience has increased in the online world. There are millions of websites in any domain and all seek top ranks in search results to invite more and more customers. In NYC, Internet marketing is used by several businesses but while some employ ethical and approved means to optimize their websites, there are others who are tempted to use black hat techniques. In its earlier blogs, NET has emphasized upon the importance of ethical techniques for Internet marketing and how the use of black hat methodologies can result in disasters for websites. NET professionals understand the challenges of Jersey City internet marketing and NYC Internet marketing campaigns. Nevertheless, we always adhere to the ethics of online marketing and are known to use efficacious and approved practices to deliver long lasting results for success of web marketing plans.

A keyword or phrase typed in a search engine like Google or Bing typically brings up more than 50,000 search results, but visitors rarely scan them beyond the first two pages. Your business website should therefore be in at least top 20 results to be visible. Securing good positions is no doubt challenging if the competition is against millions of other similar websites. Ethical search engine optimization involves the choice of relevant keywords and their natural integration with compelling and interesting web content. Informative, interesting and attention grabbing blogs, articles and news updates play a critical role in optimization of websites and in attracting visitors. Adequate number of incoming links is also important to attract search engine crawlers.

An NYC Internet marketing company can not only help its clients in traffic generation through natural search engine optimization but also through pay per click marketing, optimization of local listings and online maps. Such tools help to direct more visitors to a business website and can give potential customers a precise idea about the physical location of a business.

A multi pronged strategy is integral to the success of your NYC online marketing plan. Besides a good rank and visibility in search results, it is also important to establish a strong presence on social media platforms. Social networking sites such as Facebook, Twitter, LinkedIn and You Tube have millions of users and traffic from these platforms can be directed to your websites if you maintain good profiles on these sites.

NET Marketing Consulting Group is a reputable NYC Internet marketing firm. We also offer services for New Jersey SEO and SMO campaigns at most affordable rates. Contact us today for Internet marketing solutions to pull traffic for your web portals.

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Internet Marketing For Medical Services in NJ and NY

Thursday, February 16th, 2012

At the first thought, terms like ‘medical’ and ‘marketing’ may not seem to mix a lot. The task of doctors is to provide critical services to people at large but they are not supposed to ‘push’ their services through marketing channels. However, a deeper understanding of the concept can reveal the numerous benefits of marketing, especially Internet marketing by medical services and hospitals.

In New Jersey, Internet marketing can be effectively utilized by hospitals to give people a better idea about their services, the doctors and their contact information. A quick TV commercial, a full page advertisement in the newspaper or a radio ad cannot describe the details of services offered by a medical center. Such advertisements may give the name of the concerned hospital, the location and brief information about the kind of patient services offered but these may not be enough. It is rather ethical and important for a hospital to have a good website that offers comprehensive information about the services offered. The hospital may be specialized in cardiology, ophthalmology, pediatrics, gynecology, dentistry, neurology or plastic surgery and there are some that have more than one department – such services need to be described well for the people who may need them. An official website can not only convey the details of services but also the precise information about the doctors’ qualifications. In New York and New Jersey, internet marketing companies can be contacted to develop and maintain optimized websites for medical centers.

New York and New Jersey Internet marketing campaigns for hospitals and medical practices also serve another ethical purpose – informational blogs and press releases on official websites can educate patients and people at large about symptoms and treatments of diseases along with the effective ways to prevent them. Healthy lifestyle tips on these websites also make for an informative and interesting read.

Along with the development and maintenance of website, social media marketing in New York and New Jersey can also help people to get updates about medical services about a hospital.

Internet is the most readily available channel for information round the clock. For someone with a medical emergency, a website may be the only way to get information about a hospital or nearby clinic – this is probably the most crucial reason for medical services to invest in an Internet marketing campaign in New Jersey and New York.

If you are looking for a professional and reliable NJ and NYC Internet marketing firm, your search ends with NET. We have developed some of the best SEO and SMO campaigns for doctors in FL, NJ and NY. Contact us today for a valuable Internet marketing campaign for your service.

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Online Competitor Analysis Is Important SEO

Monday, February 6th, 2012

In New York SEO services offered by professional companies like NET help you in optimizing your website for better reflection in search engine results. But the work does not stop here. NET also helps its clients through an online competitor analysis to help them get a better idea of their website’s standing against its competitors.

In the online world there is always a competition for higher ranks and better visibility in search results. SEO rich websites compete for clicks from target customers and this is even more important for E commerce stores or the businesses that sell a significant fraction of their products/services online. When you work on a New York specific SEO campaign for your business you expect potential customers in the state and in your city to use your website instead of your competitor's.

A business website may be at the top of SERPs for its main keywords and key phrases one day and on the next it can slide down to page 2 of results. A professional New Jersey or New York SEO firm like NET understands that search engine optimization is continual work and involves the development of original and rich content to augment the website for better visibility. At the same time an online competitor analysis is important to determine a good marketing strategy while also understanding and learning from the marketing efforts of your competitors. Competitive analysis may vary as per the industry for your business.

The most significant part of online competitor analysis is to get a clear idea of the nature of competition that you face:

  • What factors do customers consider while buying a product/service – price, business reputation or visibility of the business?
  • Are brand names important for customers?
  • How influential is social media and the online consumer forums in getting you long lasting customer relationships?

There are lots of tools that a professional SEO firm in New York can use to monitor the online competition for its client's business. Some of these include Google Alerts, Yahoo Alerts, and the Free Library. Google Finance is also a useful tool that gives latest income statements, latest news stories and blog posts about companies that trade publicly.

If you want to use such tools to your advantage and get a better idea of your position as compared to your competitor’s, avail professional services for same through NET. We offer New York SEO and New Jersey SEO services while also working on online competitor analysis for our client. We also create Orlando SEO campaigns for clients in FL. Contact us today for result oriented Internet marketing services.

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